←

Marketing, Analytics, and AI Solutions

What I do

Search Visibility Technical and on-page work that earns qualified traffic.

Website Builds Responsive sites that stay fast and simple to maintain.

Paid Search & Social Campaign structure built around a measurable return.

Landing Pages Single-purpose pages written and built to convert.

Dashboards & Reporting One live view of the numbers your team acts on.

Analysis & Modelling Regression, segmentation, and demand forecasting.

Brand Collateral Decks, reports, and assets applied consistently.

Content Systems Editorial plans and templates your team can run.

← All resources

Checklist

The afternoon GA4 funnel audit

Sample resource — placeholder content

One page you can print and work through before trusting any drop-off report. It covers the four checks that catch most measurement errors, and the two segments worth splitting before you draw a conclusion.

What is inside

A manual walkthrough script for mobile and desktop sessions.
The duplicate-event test, with the exact report to open.
Two segment splits that resolve most aggregate funnels.
An assumptions block you can paste onto the dashboard.

Download the checklist

FormatPDF, 1 page

PriceFree

UpdatedSeptember 2026